About

Goals

The goal of the Climate Media Net is to help develop fresh and popular approaches to climate change in non-news UK media.

The Net will be a new independent resource for broadcast, print and online media.  The Net’s focus will be on high rating mainstream content (entertainment, comedy, drama, soaps, sitcoms, features and factual). Our interest is not to push any particular line on climate change but rather to bring the subject into the mainstream of  public awareness and conversation.

Activities

The Net will be akin to a Development department – a team of experienced media researchers and producers with a strong sense of current trends within the media.

The Net will pull In information and stories from a worldwide network of experts involved in all aspects of climate change: scientists, military & business leaders, NGO’s, advertising agencies, independent producers, farmers, sailors, artists, writers, bloggers.

The Net team will sort, filter and inter-connect this information to generate early stage ideas for media content. These early ideas will be the starting point for discussions with writers, independent producers, commissioning editors, and journalists.

The Net will actively seek out new talent and is currently setting up a monthly writers room for comedy writers.

People

Nick Comer-Calder worked at the BBC and was Senior Vice President of Discovery Networks Europe. As an Associate Fellow of the Institute for Public Policy Research Nick initiated the IPPR’s Media Leaders and Climate Change Initiative.

Funding

The Net has funding from the European Climate Foundation.

The work of The Climate Media Net is advised and supported by a board of senior scientists, media professionals and communications experts.

Richard Black                         Director,  Energy & Climate Intelligence Unit

Arlo Brady                               Managing Director, Freud Communication

Nick Mabey                              Managing Director, E3G

Mark Maslin                             Professor of Climatology, UCL

James Painter                          Reuters School for the Study of Journalism

Chris Rapley                            Professor Climate Science, UCL

Tim Samuels                            Creative Director, Tonic Productions

Emily Shuckburgh                  Head of Open Oceans, British Antarctic Survey

Mark Stevenson                      Author (An Optimist’s Tour of the Future) & Futurologist

Rory Sutherland                     Executive Creative Director, Ogilvy

Helen Veale                             Creative Director, Outline Productions

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